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Using Custom Dental Videos to Grow Your Practice

June 5, 2018

Best custom video SEO for dentists

Dr. Jeff Yenzer (Yenzer Family Dental) & a patient undergoing a dental exam

Just take a minute and think about how many videos you watch each day. Don’t forget those scrolling videos in your Facebook timeline, the links to a YouTube page or the stories on either your favorite newscast or news station’s website. Is it five? Ten? Twenty, or more? Go ahead, don’t be ashamed, because you’re in good company. According to Forbes, a third of all the time people spend online is dedicated to watching videos.

Video marketing is booming, and it seems as though everyone wants in on the action…or, so you think. What consumers seek in their providers and what providers want to offer their customers are rarely the same. As a dentist, you know you need to have a solid website and establish a good online marketing strategy to engage current patients and attract new ones, but are you incorporating video into your plans? By using custom dental videos, you are differentiating yourself from the competition.

Curious to Learn How TNT Dental Does Video?

 

Learn More About our Process

 

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7 Ways to Attract High-Value Dental Patients

May 22, 2018

High-value dental patient from best online marketingYou love your dedicated dental patients. You can always count on them showing up to their appointments, paying in a timely manner and referring you to their friends and family. If you could only clone those patients and get more of them in your door, you’d be set! But, all hope is not lost; you may not be able to fast forward to the future and replicate them, but rest assured, you’ll attract high-value patients to your practice by following some simple recommendations.

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Case Study: Moreno & Young Dental Revamps Web Presence

May 1, 2018

Before image of dental website case study

Mobile Before (2011)

Best mobile website design for dentists - TNT Dental

Mobile After (2017)

By creating a website that more accurately told the story of Moreno & Young Dental, we were able to help generate an impressive 63% MORE new patient calls.

For just 5% of their overall marketing budget, they ended up receiving a massive return on their investment.

How did we combine honesty, slick design, and the latest marketing strategies to achieve this? Our case study below will show you exactly what went into their online transformation and how we can do the same for your dental practice.

Read the Case Study

TNT Dental Visits with Google

April 24, 2018

Tim Kelley, TNT co-founder, with VR headset at Google

Tim, from the future?!

As one of only two Google Partners in the dental marketing industry, Google was impressed with our ability to run lean and highly-successful Pay-Per-Click (PPC) online advertising campaigns for our clients. They had been following our successes behind the numbers for a while before reaching out, and when they finally did, we were invited to visit with them in sunny San Diego.

Why, you might ask? TNT Dental was selected to join an acceleration program to become a Google Premier Partner — a higher-tier designation that offers a more solid partnership with the search engine juggernaut and access to their leadership and resources.

We also learned some things while visiting with them we think you might be interested to know…

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Social Media Marketing for Dentists: What You Need to Know

April 17, 2018

Dentist using Facebook to get new dental patientsDo you enjoy logging into Facebook and updating your status? Or, perhaps sharing your latest photo on Instagram? If so, you’re not alone. Social media marketing for dentists is the future of networking your practice, and it is more than just a social tool for individuals. Dentists are getting in on the action, incorporating all social media platforms into their marketing plans.

Facebook is the most popular social media network, with over two billion users nationwide. With 214 million U.S.-based users, you have unlimited opportunities to recruit new patients and communicate with existing ones!

According to the Pew Research Center, in 2005, about five percent of American adults used social media. Compare that to 2018, with 69% of adults in the U.S. using social media.

This is why it’s so important for you to identify how your practice can maintain its social media presence and work it to your advantage! Social media is here; it’s the present and it’s the future, and understanding how it can build your practice is more important now than ever.

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Videography Team Member Spotlight (and How to Use Video to Get New Patients)

April 9, 2018

Ryan Shelby, Videographer/Editor

By now, you’ve heard about the benefits of adding custom dental video to your website, but that doesn’t happen on its own. It takes the work of a dedicated team to take your story and effectively tell it using video.

Ryan Shelby leads TNT Dental’s on-site Videography Team. Along with three shooters/editors and one coder, they work with our clients to create custom video that tells a practice’s unique story. The videographers work with the entire office, from dentists to staff to patients, capturing what makes the practice special.

Once we have what we need, we come back to TNT HQ and work with the SEO and marketing teams to optimize the videos. Integrating them into an ongoing marketing strategy helps get the practice found on Google, and more importantly, connects on a deeper level with new patients visiting the website.

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Are You Guilty of Website Abuse?

February 27, 2018

Dental website with a skull on the homepageGo ahead, take a look at your marketing plan. How much are you spending in marketing for your dental practice each year? Is your money working for you? Is your dental website ineffective? Are you guilty of website abuse?

Believe it or not, you don’t have to spend the bulk of your marketing budget on creating and maintaining a website. You can get results in the form of new patients in the door for an affordable rate; you just need to know where to look. Sit back and let us tell you how you can get more bang for your buck and bring in more patients to your practice

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