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Did Dentists Use Facebook 50 Years Ago?

“The Best Part”
Courtesy of Facebook

Since Facebook launched in 2004, dentists of generations past certainly didn’t use the social media giant back in 1969, but a lot of what made dentistry successful 50 years ago translates to your capabilities within Facebook today.

A lot of dentists use Facebook and funnel marketing techniques, thinking the leads will turn into eyeballs on their site… only to realize the conversion rate on those Facebook ads amounts to about zero. So, instead of continuing down the Facebook marketing hole, it’s time to think about Facebook’s most valuable purpose and start putting your time on the social media giant’s platform to good use for your practice.

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Social Media Marketing for Dentists: What You Need to Know

Dentist using Facebook to get new dental patientsDo you enjoy logging into Facebook and updating your status? Or, perhaps sharing your latest photo on Instagram? If so, you’re not alone. Social media marketing for dentists is the future of networking your practice, and it is more than just a social tool for individuals. Dentists are getting in on the action, incorporating all social media platforms into their marketing plans.

Facebook is the most popular social media network, with over two billion users nationwide. With 214 million U.S.-based users, you have unlimited opportunities to recruit new patients and communicate with existing ones!

According to the Pew Research Center, in 2005, about five percent of American adults used social media. Compare that to 2018, with 69% of adults in the U.S. using social media.

This is why it’s so important for you to identify how your practice can maintain its social media presence and work it to your advantage! Social media is here; it’s the present and it’s the future, and understanding how it can build your practice is more important now than ever.

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