The foundation to growing your practice is a solid growth plan, but what is the backbone of the growth plan? There’s a lot more to it than just chance. If you’re ready to start looking at what makes a successful growth plan, then grab your calculator, because it’s time to start crunching the numbers.
Free Website Evaluation
from The Tims
Looking for a change? Need more new patients? The Tims would love to share their 30+ years of combined insights, experience, and expertise.
As you might remember from our recent “Exclusive Research: Inside the Minds of 3,735 Dental Patients ” blog article, we looked at the five factors patients consider to be the most important when selecting a new dentist. Capitalizing on the work of TNT’s Market Research Team surveying 3,735 patients last year, we were also able to determine the flip side of this – the five things patients don’t care about in their dental practice. While you may think some of these features should have a place on the “most important” list, think again.
Do I really need a new website?
If I had a dollar for every time I was asked this question over the past 20 years, I would be able to buy a brand-new Tesla Model X with Ludicrous Mode.
At the same time, this question remained a tough one to answer… until now.
In the past, it has been pretty subjective. Sometimes, it was obvious… websites featuring 6 shades of brown and your photo from dental school graduation needed to be updated.
In other cases, it was not so obvious. Personal preferences and the goals of your practice often guided the decision.
The worst is behind us! (hopefully…)
These are the sentiments we hear every day as we work with the top dental practices across North America. Cautious optimism abounds. Dentists are aware, appreciative, and nervous.
Almost everyone is thankful to be back open. Many are overwhelmed trying to fit in all those patients “missed” during the shutdown. Some are struggling with an uptick in no-shows and last-minute cancellations. A few are looking ahead to a very barren landscape for their hygiene team in September, October, and November.
Presented by Dr. Paul Homoly & TNT Dental
In our latest installment of the TNT Marketing Education Series, Dr. Paul Homoly shared his secrets of “Case Acceptance for Complete Care without Losing Patients to Sticker Shock.”
Dr. Homoly’s 20 years of experience in implant and restorative dentistry gives him a unique perspective on case acceptance.
Now, he’s providing some tips on how to navigate an important issue that plagues so many dentists across the entire world.
With an emphasis on behavioral processes in the practice of dentistry, he’s able to help dentists shift their thinking on how to get patients to buy in and accept treatment.
Time flies. While we are honored to have been helping the best dentists grow their practices for more than 20 years, we wanted to take a minute to shorten the timeframe and look back only a year.
It was early 2019 when we launched our own, customized version of displays ads (aka geofencing).
Since then, we have learned a lot.
The following are a few of the highlights on what we’ve learned using geofencing to help dentists market their practices more effectively.
Presented by Simpli.fi & TNT Dental
New Year, new you, right? The same could be said for your dental practice, and TNT Dental is looking forward to helping you get there! We’re excited to roll out a new TNT Dental Marketing Education Series, designed to help YOU learn more about the latest trends in dental marketing and what you can do to grow your dental practice!
We’re bringing the top professionals in their fields to you via an interactive webinar, to share tips and tricks of what you need to know to enhance your dental marketing efforts. This first series, “ Using Geofencing & Other Data-Driven Techniques for Growing Your Dental Practice,” will be one of eight installments sprinkled throughout the year for YOU, our clients.
We kicked things off this month with David McBee, the Director of Training at Simpli.fi, and more importantly, a prominent figure in the world of internet marketing. He broke down the myriad of ways dentists can utilize targeted display to stay in front of the right audience and get new patients. Read on to learn more about how this powerful marketing technology works and how it can work for your practice!
So, you’ve assessed your dental patient profiles — you know their varying ages, how often they come in and what kind of treatments they get. But, do you have visibility to one of the most critical pieces of information: where your dental patients are located?
Sure, you have their addresses logged, but have you truly dug in and analyzed their locations in comparison to your practice? Have you looked at where you are marketing in relation to your office location? Your dental patients’ locations should not be overlooked; this data is everything when it comes to effective dental marketing.
When you think of your practice, what is your most valuable asset? (Hint: your patient base).
So, what are you doing to get an ROI on existing patients?
You might get overwhelmed with all the high-tech solutions and strategies available at your fingertips, but it could be time to reconsider a time-tested tool: email marketing.
It’s not enough to just have your current patients come to your dental practice time and time again. In order to keep growing, you need new dental patients, but you have to rely on more than word-of-mouth. You might be familiar with a little search engine called Google, but have you heard of Google My Business? This internet-based service for business owners powered by Google gives you more control over what users see when searching for a business name.